Stenhouse and his team experienced that the hard way on Saturday night, winning the first two stages but watching Erik Jones get the victory while the 17 came come 17th.
Jones won a crash-filled race at Daytona International Speedway, passing Truex on the final lap and then wildly celebrating the first victory of his Cup career.
Truex finished second, followed by AJ Allmendinger, Kasey Kahne, and Chris Buescher - another odd top 10 at Daytona.
Still, Stenhouse managed to lead 51 laps during the race - more than twice as many as any other driver.
JOHNSON PENALIZED: Jimmie Johnson, seeking to end a 40-race winless streak, was running up front with 40 laps to go when his crew serviced the auto outside its pit box.
THE BIG ONE: More than half of the 40-car field was involved in the first big crash of the night.
Stenhouse took out Kurt Busch, Kyle Busch, Brad Keselowski and others. Eight laps later, Byron and Kyle Busch were involved and the caution resulted in Byron losing his spot. Keselowski's No. 2 Ford slammed into the side of Busch, and more than a dozen cars were unable to slow down.
Last year's victor Ricky Stenhouse Jr. was out in front for 51 laps and won the first two stages of the race, but, with 36 laps to go, he and Kyle Larson were involved in a collision.
Keselowski said it actually started with a "bad block" by William Byron, who cut in front of Keselowski and prompted him to lift off the gas. Both Keselowski and Byron got wrapped up in two separate wrecks, but that didn't stop Keselowski from directing his frustration at the 20-year-old rookie.
"When one vehicle sits sideways in front of the field at 200 miles per hour, you can't get through it", driver Joey Logano said of the mishaps. It was Stenhouse's first stage win of the year. Part two happened just 10 laps later when Stenhouse Jr. made contact with Kyle Busch who spun into William Byron and from there more with nowhere to go with McMurray again among the unfortunate (See Also: Stenhouse Jr.in Spotlight)...
Martin Truex Jr. starts 13th and was the top-qualifying Toyota.
Chase Elliott is on the pole and the green flag has dropped for the start of the NASCAR Cup Series race at Daytona International Speedway.
Elliott was on the pole on the front with Hendrick Motorsports teammate Alex Bowman.
Chase Elliott turned a lap of 194.045 miles per hour to win the pole at Daytona International Speedway and give sagging Chevrolet a much-needed boost. Got ourselves back into contention, and our guys did a great job getting this thing fixed up and getting the buyatoyota.com into victory lane.