Meanwhile, on the ground, immigration officials are tasked with not just deciphering and implementing the President's sketchy executive order that reverses the earlier policy of separating parents from their children when they enter the United States illegally, but also now trying to reunite thousands of kids who have been randomly moved to facilities across the country - so that they can be incarcerated together. Everything we wear is deliberate, even if we're trying to deliberately show that we don't care.
The first lady nodded.
Melania was not wearing the jacket when she landed in McAllen, Texas. And it came after the First Lady's Communications Director, Stephanie Grisham, said nothing should be read into the jacket message. "Melania has learned how dishonest they are, and she truly no longer cares!" he tweeted.
Donald Trump also took to Twitter to address the controversy.
"You can say there are no hidden messages here, but of course there are", said Dawnn Karen, a fashion psychologist and branding consultant.
She didn't wear the jacket when touring the detention shelter, but put it back on when she got off the return flight to Washington D.C., and kept it on as she walked into The Oval Office where she was seen with Kellyanne Conway and Mercedes Schlapp. "Because shortly afterwards, while we were being gaslighted and told to focus on the bigger issues, her lumbering, vicious fool of a husband tweeted: "'I really don't care, Do U?' written on the back of Melania's jacket refers to the Fake News Media.
Colbert responded to the comments from Grisham about there being "no hidden message". When we found out it wasn't, we were (and still are) confused as to what the message meant.
All of which makes the green jacket more infuriating. The FLOTUS wore an olive trench with the words, "I Don't Care, Do U?" scrawled in bold face type on the back. Melania Trump is a former model with a keen understanding of her own image.
Now, clothing companies are selling T-shirts that are inspired by the jacket but tout an opposite message.
Wildfang, based in Portland with a store in New York City, shared a photo on social media Thursday of an army jacket with white writing on the back that reads "I really care, don't u?" asking people if they'd be interested in purchasing one. But it wasn't long before the first lady's controversial jacket threatened to overshadow the entire goodwill junket to the border.