An announcement is expected within a couple weeks.
Now that Spotify is a company listed on the stock market the goal is to attract as many users as possible, which will keep the investors happy. The free service generates customers that the company can steer into its paid offerings.
Nowadays, those who use Spotify on the mobile in the free version can only play playlists, not individual songs of their choice and can skip songs for a limited number of times each hour.
Spotify's paid version accounts for less than half of its user base, but a full 90% of its 2017 revenue.
Though many consumers are already developing their own bundles of streaming options, analysts have speculated about a "rebundling" that could take place across the industry in which streaming video services are offered together. The basic package is $9.99 a month.
Hulu is a leading premium streaming service that offers instant access to live and on demand channels, original series and films, and a premium library of TV and movies to more than 17 million subscribers in the U.S. Since its launch in 2008, Hulu has consistently been at the forefront of entertainment and technology.
The merge offers users both services for a combined price of $12.99 United States a month for regular users and $4.99 USA for students - a steal when you think about how much each individual service costs users on their own. This makes business sense for Spotify - if free users could pick and choose songs on mobile, why would they ever pay? - but when the new version arrives, "free mobile listeners will be able to access playlists more quickly and have more control over what songs they hear on top playlists".
Spotify sent out invitations to press for an event on April 24th just days ago, but there was no indication on the invite as to what the event would cover.